BFHP Bass Fishing News
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BFHP Bass Fishing News |
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February 17, 2005
We are proud to announce Bass Cat Boats was awarded …
"Highest in Customer Satisfaction with Fiberglass Bass Boats" from J.D. Power and Associates in the J.D. Power and Associates 2005 Boat Competitive Information StudySM.
The claim was awarded to Bass Cat in Miami at the NMMA Miami Boat show today at 2:00PM. The previous receiptant had held the award for the past consecutive three study periods. This is Bass Cat Boats first entry ever for the J.D. Power Study.
Attending on behalf of Bass Cat Boats were Founders, Ron and Jan Pierce and Rick Pierce. The Pierce family has owned and managed Bass Cat Boats since it's inception in 1971.
In his statement Ron Pierce mentioned that this "is a tribute to our loyal customers and employees at Bass Cat". He went on to recognize that quality "dedicated employees" were "responsible for this award.”
Rick Pierce stated that "never in our history has our product been awarded such a high honor and humbly we appreciate the recognition at a national level.”
They went on to say, this award is also huge accomplishment by the many strong Bass Cat service technicians and dealerships across the U.S.A. Without their tremendous support and customer service, we would only be half as good. They also went on to acknowledge that this only begins to raise the bar on customer service, and vowed to continue working harder to improve those dealership service crews, and the quality of those products.
"The loyalty of a Bass Cat customer is unparalleled and that is the root of our business. They really are a part of our extended family stated Rick Pierce. "In such a competitive market, we are both thankful and humble that this could happen, it is a lifetime opportunity for our family owned company." The consumers all gain more than any others from this J.D. Power and Associates study.
For further information contact gwgould@aol.com, 501-835-7180.
Disclaimer: J.D. Power and Associates 2005 Boat Competitive Information Study(sm). Study based on responses from a total of 12,530 owners of 2003 and 2004 model year bass boats registered between March 1, 2003 and May 31, 2004. Includes fiberglass performance bass boats from 16 feet and upwards that typically use larger outboards. www.jdpower.com
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