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SEBILE's Award-Winning Stick Shadd Turns Soft and Hollow Inside for 2011


SEBILE's Award-Winning Stick Shadd Turns Soft and Hollow Inside for

Legendary lure designer Patrick Sebile's personal favorite bait
becomes weedless and snagless for 2011

PALMER LAKE, Colo., July 5, 2010 — Sebile's original Stick Shadd won
the Best Hard Lure of 2008 at EFTTEX in Rome, Italy, and it has always
been Patrick Sebile's own personal favorite lure model. Now the Stick
Shadd Hollow, a soft plastic version, is available for 2011.

The new Stick Shadd Hollow has all the features, actions and benefits
of the regular Stick Shadd hardbait, PLUS all the additional benefits of a
soft body which gives even more advantages to the angler, such as snagless
rigging to fish right in the heart of thick cover where the big ones

As with the regular Stick Shadd hardbait, the soft version also has a
very compact profile and shape of a real fish. It is extremely efficient
in terms of castability and aerodynamic penetration through the air for
the longest distance cast possible. It also has a lot of reactivity when
you work it by small twitches, jerks or even reeling it in straight, the
body is very reactive thanks to SEBILE's unique "Power Keel" design
underneath the bait. The Power Keel provides the amazing and unpredictable
swimming, jerking, darting and sliding action that brings this bait to
life with 360 degrees of unpredictable and lifelike movement.

In terms of durability, the Stick Shadd Hollow is designed extra thick
where it matters most so that it's as long-lasting and re-usable as
possible. Although the body is hollow, it is not a thin plastic around the
hollow part. It is really a thick enough layer designed so each bait has
the possibility to last longer than most other soft hollow lures. The bait
comes in 85 and 100mm sizes (3-1/4" and 4") and in 6 colors.

SEBILE's Award-Winning Soft Weight System Included

To rig one weedless, use SEBILE's award-winning Soft Weight System for
best results. Voted Best Accessory / Terminal Tackle of 2010 at EFTTEX in
Valencia, Spain, the SEBILE Soft Weight System allows for easy addition,
removal and repositioning of tungsten rubber weights. The Soft Weight
System, including a SEBILE hook that is custom-made to perfectly match
each size of Stick Shadd Hollow, plus the tungsten rubber weights come
inside every pack of Stick Shadd Hollow lures.

The Stick Shadd Hollow can also be fished on a jig head such as the new
SEBILE Flats Jighead. Both the Stick Shadd Hollow and the Flats Jighead
are very responsive to any rod twitch or nuance in the movement of the
water, both the Flats Jighead and Stick Shadd Hollow are designed to
respond in unpredictable, responsive reactions that trigger more

The Stick Shadd Hollow also excels on a drop-shot rig, Carolina or
Texas rig, fished wacky style and even on a fireball or bluefish rig.

This streamlined bait's shape also makes it a great choice for skipping
under docks, mangroves and other overhanging obstacles. The ratio between
the weight, length and shape of the body is simply the best combination
for skipping incredibly far back underneath anything.

MSRP: Stick Shadd Hollow (Pro Pack) 85 $12.72, 100 $13.78


Stick Shad Hollow 100 and 85 come with matching
size hook and with SEBILE's Soft Weight System tungsten rubber

EFTTEX award-winning Stick Shadd 114 Blood Red
Series (top) and Stick Shadd Hollow 100 (bottom) show similarity of design
Download hi-res

About SEBILE Innovative Fishing

SEBILE is not a typical company that produces common styles and
currently popular tackle as copy makers in the industry do; but SEBILE
researches, tests and offers anglers unique products that are
one-of-a-kind and that truly “speak” to the fish more than to the angler,
and that is a big part of the success that SEBILE baits have had in the
short time the company has been in business.

Headquartered in Palmer Lake, Colorado, SEBILE has product distribution
in over forty countries. Patrick Sebile is CEO, founder and product

Patrick has landed over 600 species of fish in fresh and salt water in
63 countries. He has developed the company's entire product line of
sportfishing tackle based on his vast experience, including designing
fishing products for over twenty years for other major tackle companies
prior to founding his own company in 2006.

Media Contact:

Russell Gray, Sebile USA

# #

by BFHP Fishing News


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